TomTom global website

WHEN

2016

DONE AT

Handmade

WITH

Matthijs Braamhaar

FOR

TomTom

MY ROLE

UX, Design

THE ASK

Design responsive components that support the launch of new TomTom products on it's global .com

TomTom_ComparisonModule_cmvh01-1

A comparison module that works across all devices

Customers can add multiple TomTom devices to the comparison module to discover which features best fit their workout routine.

TomTom-cover_cmvh01-1
MS-personalisation_cmvh01-1

Personalised map offers

Existing customers can login to MyTomTom to receive recommended maps and services compatible with the device they already own.

TomTom-Crosssell_cmvh01-1

Cross-selling products that go well together

Offering thoughtful deals on checkout to make sure customers have everything they need before finalizing their purchase.

TomTom_Upsell_cmvh01-1
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